ABM, Built on How Accounts Buy.

Account-Based Marketing (ABM) for B2B

Account-Based Marketing that targets the specific companies you want to win, with personalized campaigns mapped to every decision-maker in the buying committee.

Great ABM Starts With the Right Accounts.

Account-Based Marketing flips the usual funnel. Instead of casting wide and filtering, we pick the specific high-value accounts worth winning, map the full buying committee, and surround each one with personalized campaigns across channels. Marketing and sales work the same named list, so effort concentrates where the revenue is.

The Crown ABM Advantage

Every play is built around the account and the people who decide inside it.

Right Accounts, Defined

We build your target account list from fit and intent signals, so budget and effort focus only on companies that can become real revenue.

Neuro-Marketing Messaging

Every account-specific message is shaped by neuro-marketing, built around how each stakeholder decides, so your outreach and ads resonate with the whole committee.

Sales and Marketing, One Roof

Campaigns and sales plays run off one named-account list from the same team, so every touch on an account reinforces the last.

From Target Account List to Won Deals

Account Selection & Intent

We define the accounts worth winning using fit and intent data, so the program targets the companies most likely to buy.

Buying-Committee Mapping

We map every stakeholder in the buying committee and what each one cares about, so no decision-maker is missed.

Personalized Multi-Channel Plays

We surround each account with personalized ads, content, and sales touches that reinforce one message across channels.

Measure by Account & Pipeline

We measure by account engagement and pipeline created, the signals that show the program is winning the right deals.

Case studies

Erez Menashe

Owner & CTO, Crown-adv

1/3

Touch

The executive team spent a lot of time on daily marketing tasks and vendor management. They wanted a streamlined approach to better use resources and generate qualified leads to grow Localy and in the US. CROWN became their marketing partner, creating a proactive operation that includes a Fractional CMO and a marketing team. CROWN freed management from tactical duties, aligned marketing with sales, and made marketing a growth driver.

x 0

Revenue Growth

x 0

Qualified Leads

# 0

Global Partner

Erez Menashe

Owner & CTO, Crown-adv

2/3

DB SkinTech Innovation

The company was primarily known as a boutique consultancy rather than a skincare technology company. To scale globally and attract international distributors, they needed to evolve their positioning and build a dedicated marketing infrastructure.

Stepping in as Fractional CMO and Proactive Marketing Team, we partnered with the team to elevate their strategy. We transitioned the narrative to a local and global tech innovator and empowered the CEO to focus entirely on visionary leadership.

X 0

Global Distributors

0 %

Lead Increase

x 0

Company Size

Erez Menashe

Owner & CTO, Crown-adv

3/3

Nutricook

The Mission: Launching a fresh brand in the highly competitive consumer appliance market. Our goal was to thoughtfully build consumer trust, establish clear visibility, and craft a distinct brand identity. Acting as their Fractional CMO and proactive marketing team, we lead the end-to-end launch journey. By developing a market-entry strategy, collaborating with influencers, and forming strategic partnerships, we helped cultivate an engaging presence that established Nutricook as a sought-after household name.

0 M

Engagement

Influencers

Local Distributors

Ready to Step Out of The Daily Marketing Grind?

Let one team run your marketing end to end: strategy, creative, and execution under one roof, while your leadership focuses on growth.